For creators
Make the content.
We’ll handle the deals.
We bring you brand deals that fit your channel, push for the right fee and chase the invoice, so your time goes on content, not your inbox.
No upfront fees. We only earn when you do.
What you get
Everything around the content, handled.
You keep making the videos, streams and posts. We take care of the business that comes with them.
Apply to joinBrand deals brought to you
We pitch you to brands and bring you offers that fit your channel, so you’re not waiting for the right email to land.
Rates negotiated properly
We know what deals are worth and push for fair fees, clear usage terms and sensible deadlines.
Contracts and admin handled
We check the contract, manage the brief and timeline, send the invoice and chase the payment.
Creative support when you need it
Our team edits, clips and runs social for brands. That same support is there for your own content.
Your values, your call
Tell us the categories you’ll never promote, like gambling or alcohol, and we’ll never pitch them to you.
A plan for what’s next
Regular check-ins on your goals, your numbers and the kinds of work that will get you there.
The inside track
Our brand clients are your opportunities.
Most managers go looking for deals. We also run campaigns for brands like ULANZI, so briefs come straight to us.
- 01A brand briefs LVL UP
A client comes to us with a campaign that needs creators.
- 02We look at our roster first
Before searching elsewhere, we check who on our roster fits the brief.
- 03You get the offer
If it suits your channel, you hear about it first, with the rate already negotiated.
Applying is free and there’s no obligation. Every application gets a personal reply, even if the timing isn’t right yet.
The deal
Straight terms. Paid on time.
Commission and contract length are agreed with you, not dictated. Bigger channel or different needs? We’ll shape the deal around you.
Proof it’s not one-and-done: 28 creators booked on the ULANZI programme, and 4 rebooked onto 3-month packages. See the case study ↗
Who we’re looking for
Creators with an audience that shows up.
We look for creators whose community turns up: in chat, in the comments and on launch day.
- Content
- GamingEsportsTech
- Platforms
- TwitchYouTubeTikTokInstagramXKick
- What we look for
An engaged community, a consistent upload or stream schedule, and a voice people recognise.
- Audience size
As a guide, 5k+ followers on your main platform. If you’re smaller but growing fast, apply anyway.
The roster
Our founding roster is open.
We’re signing a small group of founding creators across gaming, esports and tech. A smaller roster means more attention for everyone on it.
Apply to joinReal attention
A small roster means every creator gets time, pitches and a manager who knows their channel.
First look at briefs
Founding creators are first in line when new brand campaigns come in.
A say in how we grow
Help shape the services and partnerships we build next.
Who you’ll work with
Connor O’Boyle, your manager.
You deal with the founder directly. Straight about rates, quick to reply, and only pitching deals that fit your channel.
How it works
From application to first deal.
- LVL 01
Apply
Tell us about your channel, your audience and what you want. It takes about five minutes.
- LVL 02
Intro call
If it looks like a fit, we’ll set up a call within 3 working days to get to know you.
- LVL 03
Agree the terms
We send a clear agreement covering commission, term and exactly what we do for you.
- LVL 04
Start building
We map out your first opportunities and start pitching you to brands.
FAQ
Questions creators ask us.
Anything else? Ask in your application and we’ll answer on the call.
What does it cost?
Commission on the brand deals we bring in or negotiate, up to 20%, agreed with you up front. No upfront fees, and we never take a cut of your subs, ad revenue or donations.
Am I locked in?
No. We agree a term that works for you, with a clear notice period, so either side can step away cleanly.
Do I keep creative control?
Yes. Nothing is agreed without your sign-off, and you decide how to deliver it within the brand’s brief.
How and when do I get paid?
Brands pay LVL UP, and we pay you your share, minus our commission, within 14 days of receiving the brand’s payment. You get a clear breakdown for every deal.
Do I have to be exclusive?
For brand partnerships, yes. We act as your manager for commercial deals so brands have one point of contact. Your channels, content and other income stay yours.
Is there a minimum audience size?
There’s no hard cut-off. As a guide we look for around 5k+ followers on your main platform, but engagement and consistency matter more than the number.
Do you work with creators worldwide?
Yes. We work remotely with creators worldwide and match you to campaigns that fit where your audience is.
Creator applications
Ready to introduce yourself?
Every application is read personally, and every one gets an answer.
Apply to join ↗